bKash redefines ‘Amar bKash’ icon based on customer needs

The country's leading mobile financial service (MFS) provider, bKash, recently redefined its app to make it simpler and more efficient, tailoring its features to each customer's usage patterns and needs.

The new presentation of the 'My bKash (Amar bKash)' icon now gives users an instant snapshot of their daily financial transactions.

By consolidating all transaction details into one customised space, overall financial management has become easier and more effective, according to a press release.

The interfaces of 'My bKash' and 'My Offers' have also been redesigned in a cleaner and more organised way.

Along with this, new themes have been added, bringing significant changes to the overall look of the widely used app.

Additionally, the latest version of the bKash app includes features such as bonus points, the option to purchase insurance policies directly from the app, coupons, rewards, and more.