SaRa Lifestyle opens 17th outlet in Narsingdi

Bangladeshi fashion retail brand SaRa Lifestyle has opened its 17th outlet in Narsingdi.

The inauguration took place on March 5 at Boakur Mor in the town, says a press release.

Mosharrof Hossain, director of Snowtex Group, Md. Faizur Rahman Nuri, deputy director of Snowtex Group, Shakib Ahsan, DGM and head of operations at SaRa Lifestyle, AGM Apurbo Goshami, and Faraz Hossain Rumman, head of brand and communications, were present at the event.

Speaking at the programme, Mosharrof Hossain said the company was pleased to launch a new showroom in Narsingdi.

He said SaRa Lifestyle began its journey with the vision of building a brand in Bangladesh where customers can find quality, modern design and reliability under one roof.

“With the launch of this new showroom in Narsingdi, we aim to get closer to our customers and offer them a shopping experience built on care, style and trust,” he said.

He added that the brand hopes to attract customers through quality products at affordable prices while maintaining strict quality control and ensuring the best possible customer support.

SaRa Lifestyle offers winter wear including jackets. The brand combines local heritage with contemporary fashion trends and provides clothing for young professionals, students and families.

With the opening of the new outlet at Boakur Mor in Narsingdi, customers in the area will have access to SaRa Lifestyle’s winter wear and jacket collections.

Customers will receive a flat 15 percent discount on all products from March 5 to March 7 to mark the opening.

The outlet offers clothing for men, women and children. It also includes a kids’ play zone.

The outlet also offers collections from SaRa Lifestyle’s western sub-brand “DHEU”, designed for young consumers.

SaRa Lifestyle now operates 17 outlets along with an e-commerce platform.