spotify wrapped
A year wrapped in data, metrics, and gamified moments
We now live inside a series of dashboards. If Spotify is the most visible example, it is hardly alone. Everything from our sleep to our steps to our language-learning streaks comes with a neatly packaged scorecard at the end of the year.
29 December 2025, 05:18 AM
The strange science behind Spotify Wrapped and its unexpected results
Real life is messy; algorithms tidy it up. Maybe that’s why we love Wrapped so much. Maybe that’s why we forgive it when it gets things wrong. And maybe that’s why we laugh every year when the Pritam meme resurfaces, because the truth is, no matter what we listen to, Wrapped tells us a story we are secretly eager to believe.
14 December 2025, 12:09 PM
Unwrapping the lately-hyped ‘Stopify Wrapped’
Spotify brilliantly turned our listening habits into social media gold. By wrapping our music data in bold colours, quirky headlines, and an irresistible share button, they transformed a personal experience into a public spectacle. Suddenly, our taste in music was not just our taste—it became content.
13 December 2024, 13:52 PM
Taylor Swift dominates Spotify Wrapped once again
Taylor Swift has reclaimed her spot at the top of Spotify’s Wrapped list for the year. On Wednesday, the music streaming platform unveiled its much-anticipated Wrapped feature, an annual summary highlighting user engagement and listening trends over the past year. According to Variety, Swift was crowned the most-streamed artiste on Spotify once again.
5 December 2024, 07:18 AM