The allure of movies hasn't waned even during the final phase of the OTT era. In fact, the audience’s interest in the big screen seems to be growing steadily. A glance at neighboring India reveals a significant trend: where the box office used to earn Rs 100 crores, it's now reaching a thousand crores.
The allure of movies hasn't waned even during the final phase of the OTT era. In fact, the audience’s interest in the big screen seems to be growing steadily. A glance at neighboring India reveals a significant trend: where the box office used to earn Rs 100 crores, it's now reaching a thousand crores.
