Writers, today, wear many hats — as educators, trainers, and even persuaders. Among these roles, two terms often get tossed around interchangeably: content writing and copywriting. But are they the same?
It is a popular misconception that copywriting is just about clever ads, when copywriters are the masterminds behind the words that influence our decisions and shape our online experiences every day, from website content and social media captions to email campaigns and product descriptions. Copywriting is growing, but what does it really entail?
According to writers, AI still has ways to go before it manages to cause a significant dent.
