Branding

Perspective / How not to market your car brand like Jaguar

Nostalgia still works—where's yours?

Too shy to brand yourself? Here are 4 reasons to build your personal brand

Personal branding is exactly like making sure your digital tools are super sharp. Not everyone has access to these tools; but the real question is: Are yours sharp enough to kill (land the opportunity)?

Why is branding so important?

In today’s world, if you do not have a brand, you simply do not exist. The problem is that most SMEs undervalue the importance of branding.