In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.
The success of "Barbie" and "Oppenheimer" has come amid a backdrop of turmoil in Hollywood, as a historic double-strike by writers and actors has brought productions to a halt.
A public apology was issued from Warner Bros Film Group in the US after a series of responses related to Barbenheimer on X sparked criticism in Japan.
The film, which stars Margot Robbie in the titular role, and Ryan Gosling as Barbie's iconic beau, Ken, sends Mattel Inc's iconic doll on an adventure into the real world.
"Barbenheimer" became a cultural moment, sending crowds to AMC Entertainment, Cineplex and other cinema chains. More than 200,000 people purchased tickets to see "Barbie" and "Oppenheimer" on the same day, according to the National Association of Theatre Owners.
It also cut snack prices - which movie goers have often complained about for costing more than the ticket - and is offering unlimited popcorn refills on weekends.
In Bangladesh and beyond, the success of productions like "Kacher Manush Dure Thuiya" and "Myself Allen Swapan" suggests that meme marketing is more than just a passing trend. It represents a fundamental shift in how audiences interact with and share content. As the digital landscape continues to evolve, those in the film and streaming industry who can master the art of the meme may find themselves with a significant advantage in capturing the ever-elusive attention of modern viewers.
The success of "Barbie" and "Oppenheimer" has come amid a backdrop of turmoil in Hollywood, as a historic double-strike by writers and actors has brought productions to a halt.
A public apology was issued from Warner Bros Film Group in the US after a series of responses related to Barbenheimer on X sparked criticism in Japan.
The film, which stars Margot Robbie in the titular role, and Ryan Gosling as Barbie's iconic beau, Ken, sends Mattel Inc's iconic doll on an adventure into the real world.
"Barbenheimer" became a cultural moment, sending crowds to AMC Entertainment, Cineplex and other cinema chains. More than 200,000 people purchased tickets to see "Barbie" and "Oppenheimer" on the same day, according to the National Association of Theatre Owners.
It also cut snack prices - which movie goers have often complained about for costing more than the ticket - and is offering unlimited popcorn refills on weekends.