Ali Reza Iftekhar
The unprecedented challenges thrown out by the Covid-19 pandemic made us harness the power of digital technology. In our efforts to make remote banking services available for our customers, we introduced a lot of forward-looking and innovative technology to offer seamless and hassle-free services during the pandemic. Our readiness to adapt to challenging times was amply rewarded as we successfully transformed the crisis into an opportunity for innovation and service excellence. The year 2021 brought us a sense of renewed optimism and we are excited about the opportunities presented by the country's economic recovery. Our aim is to leverage our combined strengths in banking to offer holistic and seamless solutions across business segments. Strengthening our digital capabilities and customer centricity is central to this agenda as we expand beyond traditional solutions to offer innovative and competitive offerings to drive customer acquisition and deepen relationships with our customers. Going forward, we would like to carry on with the value of relationships with our customers that proved crucial during the pandemic. Engagement with customers and understanding their needs can see us through any crisis.
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