Popular children's show "Sisimpur", which aims to make learning enjoyable for children, steps into their 18th year on April 15.

Currently, the fourteenth season of Sisimpur is being aired on BTV, Duronto TV, and Maasranga Television, according to a press release.

The programme helps children to identify letters, match words with letters, and create sentences with words. Children can learn about different elements of the environment such as colours and shapes through various characters.

Sisimpur started its journey through a funding provided by USAID and the support from USAID is persisted till today. It is the Bangladeshi counterpart of New York-based educational television series Sesame Street which is co-produced in Bangladesh through Sesame Workshop Bangladesh.