The Ansar-VDP Cooperative Society Ltd has been tasked with publicising 10 special initiatives of Prime Minister Sheikh Hasina and other development activities of the government among people at unions.  

The cabinet committee on economic affairs made the decision yesterday.

The Ansar-VDP Cooperative Society Ltd is an appropriate body to take the outreach programme “Agiye Jacche Bangladesh” to remote areas as it has trained manpower at every union and village, said committee sources.

According to the project proposal, a function, promoting the government's development activities, would be organised at schools every morning. 

In the afternoon, information on special initiatives of the PM, as well as TVC and film on drug abuse, child marriage and Liberation War would be projected there. 

In April, a meeting of the Executive Committee of the National Economic Council approved the Tk 60 crore project titled “Strengthening the Publicity for Development of Rural People”.

Under the project, 65 short films would be made and 21,960 film shows, 9,792 musical programmes and 4,554 outreach programmes would be arranged. Besides, 1,470 women's rallies would be organised.

The project is set to be implemented by the Directorate of Mass Communication by November 2020.