Square Toiletries's sales promotion programme launched
Star Business Report
Square Toiletries Limited (STL) yesterday formally launched a new programme to directly know the needs of customers about its products. In the first phase of the programme styled Meril Snigdho Konna Roopey Ononna, five events will be held in five cities between July 1 and July 5 to have ideas about consumers' choice, Anjan Chowdhury, STL managing director, told a press conference in Dhaka. Through these event, the company would put its efforts customise its products like beauty soap and other skincare products as it did previously, Chowdhury said, adding 'the participants would also get various tips and information from beauty experts." According to the STL officials, the five events are scheduled to take place in Gazipur, Pabna, Rajshahi, Chittagong and Dhaka. Kaniz Almas Khan, a beauty expert, Tania Mehta, representative of Givaudan, a world renowned perfume house, among others, were also present at the press conference. They are also scheduled to join the five events.
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Anjan Chowdhury (centre), managing director of Square Toiletries Limited, speaks at a press conference in Dhaka yesterday to mark the launch of a new programme to directly know the needs of customers about its products. PHOTO: STAR |
