Under the services, all GP customers can query about their problems or seek any other information only by calling 121 as a single hotline.

GP Deputy Managing Director Frank Fodstad formally announced the programme at a press conference in Dhaka yesterday.

The ‘GP Service Month’ will start with the introduction of '121' as a single hotline number for all GP customers from today, making it easier for them to access the GP Call Centre.

In an effort to provide after-sales services, more than 600 GP service desks have been opened across the country.

In addition, all the eight GP customer centres located in the divisional cities now remain open from 8am to 8pm everyday including holidays, officials said.

GP will also implement a new more customer-friendly credit policy for its post-paid service users and will also introduce 'number portability' for migration from one GP post-paid product to another.

For the first time, GP is also offering to provide 'itemised bills' for all its pre-paid subscribers, giving them the option to receive call details for the month.

An initiative titled 'Grahak Katha' has already been started under which GP officials visit different districts across the country and invite customers to meetings where they can provide valuable feedbacks and get any of their service-related questions answered.

Syed Yamin Bakht, general manager (Information Department), and Bidyut Kumar Basu, head of Customer Service of GP, also spoke at the function.