Committed to PEOPLE'S RIGHT TO KNOW
Vol. 5 Num 69 Wed. August 04, 2004  
   
StarTech


Tech News
HP introduces new anti-tampering seals


HP has introduced new anti-tampering stickers in Bangladesh as part of its continuous endeavor to combat counterfeit products in its local market. These security stickers, which come in pairs, are posted on top and at the bottom of all laserjet print cartridges, while a third label on the front of every laser jet print cartridge will assess means of HP product originality. This was announced at a press event held on July 27 at a city restaurant.

The new stickers are more elegant in design and contain complex security features that are very difficult to reproduce, and thus offers a whole new perspective for product security measures in use in the country. The new features that are offered to enhance security include a continuous image trust seal, which, if tampered, is non-repairable. Worth mentioning are the use of heat sensitive inks to produce colorful line works, which are hard to reproduce.

Additional to these fine measures, there is an online checking system that will enable the customers to verify the authenticity of the supplies they buy from HP. Printed vertically on the security sticker there is a HP authentication number and a password, which lies hidden in the gray area of the sticker. Once the customer scratches off the password, along with the correct HP number, he or she may log on to web location www.checkgenuine.com and check on the originality of the set of numbers. If the numbers do not match, the customer will know of the non-authenticity of the product.

HP also gave away prizes won by customers who participated in the online HP promotional campaign, which took place from July 15 till July 23. For the month of May, Kazi Mahbubul Quader won a HP scanjet 2400 and eight other winners received wristwatches. Ashraful Alam of BASIC Bank won a Dhaka-Bangkok-Dhaka air ticket for the month of June. Customers who will participate in the online program will stand a chance to win a Dhaka-Bangkok-Dhaka air ticket every month till September.

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