Committed to PEOPLE'S RIGHT TO KNOW
Vol. 5 Num 6 Wed. June 02, 2004  
   
Culture


Tête -à-tête
Tabassum Shaon: Dhaka's gift to Mumbai
'It has been a tough fight'


Back home in Dhaka from India, talented Shaon is bursting with ideas. Not content with being the first Bangladeshi MTV VJ, a familiar face on the international ramp model scene and a student of economics, she is exploring new avenues constantly. She refuses to be stereotyped. In her words, 'I don't want to choose between being a VJ and ramp modeling. I love all my activities.'

Concrete evidence of Shaon's talent is the weekly television programme of Bangla pop music. Called Fully Phataphati, this weekly show is branded by MTV for Tara Bangla and telecast by the latter every Friday night. Here pop music fans get to see a vivacious Shaon read out listeners' requests and play the songs of well known names such as Kaniz, Mehreen, Miles, Pentagon, Tishma and Ankhi Alamgir. In terms of production values and the catchy dialogues of Shaon, this programme on the small screen is gaining a following among Bangalis in both this country and outside. ‘Fully Phataphati has had a good feedback, particularly from the younger age group. Some say they love the programme,' says Shaon.

Shaon has been in the limelight since a young age. When she was 15, she did modeling shows not only in Dhaka but also in London and San Francisco along with famous designer Bibi Russell.

The turning point was winning the Miss Bangladesh title. In 2001 she represented the country in the Miss World contest held in Sun City in South Africa. The following year she participated in the Bridal Asia show in Delhi and Kolkota. This gave a boost to her career as a model. In tandem with Elite, an event management company of the time, and Misal Karim of Jet Set PR, she was set for bigger things. Other designers who inspired her along the way were Maheen (of Mayasir), Roxanna and Tamara (Aarong).

At that time companies such as Tara Bangla evinced keen interest in launching her on the television screen. In its search for a Bangladeshi VJ, Tara managers interviewed a number of aspirants. What tilted the scales in her favour? 'I was modeling in Mumbai and studying in Pune, India, so I was a natural choice,' says Shaon.

Apart from Fully Phataphati, Shaon appears on another programe of Tara Bangla called Fully Phataphati Fantasy. This show, co-anchored by Devdatta, focuses on issues of concern to teenagers. Then of course, there are her French language classes, the gym where she works out and her dance lessons with Shamak Davar, a well known contemporary dancer.

Looking back at all that she has done in the short span of five years, she says, 'It has been a tough fight. It is not easy to establish oneself as a good model on the ramps of Mumbai. Today I feel happy when I see that I am on the front covers of Health & Nutrition, Femina Pune and Citadel magazine of Pune.'

Despite such frenetic activity, Shaon takes care not to neglect her studies. She is a second year student of economics at Symbiosis College in Pune, India, studying under a scholarship of the Indian High Commission. She divides her time between Mumbai and Pune. Mumbai has a special place in her heart. To quote her:'There are far more opportunities for ramp modeling in Mumbai than in Dhaka. Also, people in India now realise that Bangladesh has the capability to promote choreography and modeling.'

She remains undaunted about the common criticism of her western clothes and her chatty, uninhibited style. 'People may not approve of my outfits, but this is an integral part of my job,' she says.

Her future too looks promising. According to a senior Indian television professional: 'Shaon has the potential and talent to emerge as the leading international ramp model and anchor from Bangladesh.'

Yet there is work to be done, she says, 'I need to learn a lot, improve my diction and be more camera friendly.'

Picture
Miss Bangladesh, Shaon represented the country in the Miss World contest held in Sun City in South Africa in 2001